Vancouver, BC – The M1 Pro Cycling project unveils the 2015 H&R Block Pro Cycling Team clothing.
We are excited to unveil the new H&R Block Pro Cycling Team clothing made by Pearl Izumi. With the help of our digital marketing firm Curious Communications, we went for clean lines with a distinctive sleeve that will become the M1 Project signature mark. This look will set the team apart from the rest of the professional teams in the peloton.
Pearl Izumi Marketing Coordinator, David Blondel says, “At Pearl Izumi, our everyday focus is to create cycling kit of the highest standard in fit, finish and performance. We take pride in working alongside a passionate team, committed to finding their own measure of success and accomplishment. Knowing each rider looks and feels good in their Pearl Izumi team kit confirms our belief in the Canadian Pearl Izumi Custom Program.”
Some of the M1 rider’s first impressions are: James Piccoli, “fit and finish on everything is wonderful. I can tell already this will be the best stuff I have ever worn.” – Stuart Wight, “I think it’s some of the nicest stuff I’ve seen to be honest.” – Adam de Vos, “The kit is really impressive, great job with it.”
The custom program that Pearl Izumi offers allows any team or club to order World Tour quality product that is customized for their specific needs. Thank you to our partners at Pearl Izumi for providing the team with high quality, and professional looking cycling apparel.
ABOUT M1 PRO CYCLING PROJECT:
The M1 Pro Cycling project continues to build its foundation, bringing Canadian individuals together in order to build Canada’s most comprehensive cycling platform. This platform will provide the opportunity for talented and deserving Canadian athletes to develop and succeed at the international stage in the sport of cycling.
FOR MORE INFORMATION:
Mark Ernsting, CEO
M1 Pro Cycling
+1 (604) 760-7373